the key factors that made this campaign successful.

  • Targeting the right audience.

  • Optimizing ad creatives.

  • Tracking performance and adjusting accordingly.

  • Driving conversions.

WATCH AD

  • Reach: 75,000 unique people

  • Impressions: 150,000

  • Click-Through Rate (CTR): 2.5%, resulting in 3,750 clicks

  • Cost per Click (CPC): $0.40

  • Conversion Rate: 3%, generating 113 conversions from 3,750 clicks

  • Cost per Conversion: ~$13.27

  • Return on Ad Spend (ROAS): 4x, bringing in $6,000 in revenue from a $1,500 ad spend

Summary of One of My Successful $1500 Campaigns:

Leveraging Trends for Organic Growth on Instagram

Staying ahead of social media trends is key to maximizing engagement and driving organic growth. By incorporating the viral "Pedro, Pedro, Pedro" trend and featuring a groomed pup, I aligned the content with the brand’s identity in a fun and relatable way.

This approach on Instagram Reels resulted in 2,600 views, a reach of 2,400 (mostly non-followers), and 11 shares, significantly boosting brand visibility. The campaign also led to the addition of 35 new followers, demonstrating the power of trend-driven, organic growth.